Compiled by EveryElectionResult.com's data team · Last updated 2026-08-30
Brand was won by Madeleine King (Labor) at the 2019 federal election, with a margin of 11,825 votes over Jack Pleiter after preferences. This page covers every federal election in Brand from 1984 to 2019.
Australia uses instant-runoff (preferential) voting: voters rank candidates in order of preference, and if no one has a majority of first-preference votes, the lowest-placed candidate is eliminated and their votes redistributed to voters' next preference, repeating until one candidate has a majority. The "Winner" and "Margin" below reflect the final result after preferences (equivalent to the AEC's own two-candidate-preferred figure) — not simply whoever led on first preferences, which can occasionally be a different candidate.
Full Election History (After Preferences), 1984–2019
Election
Winner
Party
Final Votes
Final Share
Runner-up
Margin
1984
Wendy Fatin
Labor
30,420
55.5%
Christopher Boyle (Liberal)
6,071 (11.1 pts)
1987
Wendy Fatin
Labor
34,906
56.7%
Bernie Masters (Liberal)
8,237 (13.4 pts)
1990
Wendy Fatin
Labor
35,130
55.2%
Maureen Healy (Liberal)
6,602 (10.4 pts)
1993
Wendy Fatin
Labor
40,366
53.7%
Adrian Fawcett (Liberal)
5,561 (7.4 pts)
1996
Kim Beazley
Labor
42,379
50.2%
Penny Hearne (Liberal)
387 (0.5 pts)
1998
Kim Beazley
Labor
43,587
62.3%
Richard Palmer (Liberal)
17,195 (24.6 pts)
2001
Kim Beazley
Labor
42,869
60.0%
Margaret Thomas (Liberal)
14,348 (20.1 pts)
2004
Kim Beazley
Labor
40,499
54.7%
Phillip Edman (Liberal)
6,894 (9.3 pts)
2007
Gary Gray
Labor
45,959
55.6%
Phil Edman (Liberal)
9,286 (11.2 pts)
2010
Gary Gray
Labor
41,610
53.3%
Donna Gordin (Liberal)
5,192 (6.7 pts)
2013
Gary Gray
Labor
45,940
52.9%
Donna Gordin (Liberal)
5,004 (5.8 pts)
2016
Madeleine King
Labor
50,202
61.4%
Craig Buchanan (Liberal)
18,686 (22.9 pts)
2019
Madeleine King
Labor
50,333
56.7%
Jack Pleiter (Liberal)
11,825 (13.3 pts)
First-Preference Result by Election
Every candidate's first-preference votes, before any preference redistribution.
1984
Candidate
Party
First-Pref. Votes
Share
Wendy Fatin
Labor
29,321
53.5%
Christopher Boyle
Liberal
23,633
43.1%
Thomas Renfrey
Independent
1,820
3.3%
1987
Candidate
Party
First-Pref. Votes
Share
Wendy Fatin
Labor
32,135
52.2%
Bernie Masters
Liberal
21,985
35.7%
John Willis
Australian Democrats
4,368
7.1%
Peter Bass
National
3,091
5.0%
1990
Candidate
Party
First-Pref. Votes
Share
Wendy Fatin
Labor
27,303
42.8%
Maureen Healy
Liberal
23,757
37.3%
Jan Wallace
Australian Democrats
5,590
8.8%
Luna Gardiner
Greens
4,189
6.6%
Errol Tuxworth
National
1,200
1.9%
Blanche Pledge
Independent
841
1.3%
Keith Evans
Independent
662
1.0%
Clive Galletly
Independent
200
0.3%
1993
Candidate
Party
First-Pref. Votes
Share
Wendy Fatin
Labor
36,413
48.4%
Adrian Fawcett
Liberal
31,174
41.4%
Andrea Evans
Greens
3,707
4.9%
Ray Tilbury
Australian Democrats
1,865
2.5%
Paul Cant
Communist Party
1,179
1.6%
Norm Dicks
Independent
613
0.8%
Jacqui Robinson
Independent
259
0.3%
1996
Candidate
Party
First-Pref. Votes
Share
Kim Beazley
Labor
37,165
43.9%
Penny Hearne
Liberal
36,060
42.6%
Bob Goodale
Greens
3,577
4.2%
Mal Mckercher
Australian Democrats
2,969
3.5%
Alan Gent
Independent
2,016
2.4%
Phil Rebe
AAFI
943
1.1%
Malcolm Walton
National
877
1.0%
Leone Anderson
Independent
452
0.5%
Brian Mccarthy
Independent
373
0.4%
Clive Galletly
Independent
301
0.4%
1998
Candidate
Party
First-Pref. Votes
Share
Kim Beazley
Labor
36,391
52.0%
Richard Palmer
Liberal
19,403
27.7%
Lee Dawson
One Nation
8,308
11.9%
Mick Dunlop
Greens
2,012
2.9%
Collin Mullane
Australian Democrats
1,630
2.3%
Graham Lawn
Christian Democratic Party
402
0.6%
Kate Dorrington
Independent
399
0.6%
Anne Leishman
Independent
343
0.5%
Paul Roth
Independent
310
0.4%
Kent Reynolds
Independent
308
0.4%
Carolyn Gent
Independent
296
0.4%
Ron Higgins
Independent
167
0.2%
2001
Candidate
Party
First-Pref. Votes
Share
Kim Beazley
Labor
36,917
51.7%
Margaret Thomas
Liberal
17,110
24.0%
Keith Woollard
LFF
8,006
11.2%
Steve Robbie
One Nation
4,380
6.1%
Kate Davis
Greens
2,486
3.5%
Paul Hubbard
Australian Democrats
1,706
2.4%
Terry Iredale
Communist Party
621
0.9%
Brian Mccarthy
Independent
164
0.2%
2004
Candidate
Party
First-Pref. Votes
Share
Kim Beazley
Labor
34,892
47.1%
Phillip Edman
Liberal
29,563
39.9%
Jean Jenkins
Greens
3,578
4.8%
Garth Stockden
One Nation
2,045
2.8%
Rajesh Vettoor
Christian Democratic Party
1,581
2.1%
Gerard Kettle
Independent
1,084
1.5%
Rob Totten
CEC
742
1.0%
John Partridge
Australian Democrats
619
0.8%
2007
Candidate
Party
First-Pref. Votes
Share
Gary Gray
Labor
38,131
46.1%
Phil Edman
Liberal
31,882
38.6%
Dawn Jecks
Greens
7,110
8.6%
Brent Tremain
Christian Democratic Party
2,061
2.5%
Andrew Newhouse
Family First
1,482
1.8%
Robin Scott
One Nation
1,321
1.6%
Huw Grossmith
Independent
350
0.4%
Rob Totten
Independent
295
0.4%
2010
Candidate
Party
First-Pref. Votes
Share
Gary Gray
Labor
31,832
40.8%
Donna Gordin
Liberal
30,731
39.4%
Dawn Jecks
Greens
11,504
14.7%
Andrew Newhouse
Family First
2,190
2.8%
Robert Burdett
Christian Democratic Party
1,771
2.3%
2013
Candidate
Party
First-Pref. Votes
Share
Gary Gray
Labor
35,093
40.4%
Donna Gordin
Liberal
33,634
38.7%
Craig Lawrence
Palmer United Party
6,518
7.5%
Dawn Jecks
Greens
6,343
7.3%
Andrew Newhouse
Family First
2,079
2.4%
Bob Burdett
Independent
1,685
1.9%
Gabrielle Iriks
Independent
646
0.7%
Paul Young
Independent
598
0.7%
Mick Le-Cocq
Independent
280
0.3%
2016
Candidate
Party
First-Pref. Votes
Share
Madeleine King
Labor
38,803
47.5%
Craig Buchanan
Liberal
25,843
31.6%
Dawn Jecks
Greens
9,542
11.7%
Philip Scott
RUA
4,704
5.8%
Robert Burdett
AC
2,826
3.5%
2019
Candidate
Party
First-Pref. Votes
Share
Madeleine King
Labor
35,875
40.4%
Jack Pleiter
Liberal
26,510
29.8%
Jody Freeman
Greens
9,863
11.1%
Travis Carter
One Nation
7,524
8.5%
Janine Vander Ven
AChr
2,726
3.1%
Trevor Jones
United Australia Party
2,570
2.9%
Blake Phelan
WAP
2,397
2.7%
Karen-Lee Mills
FACNP
1,376
1.5%
Margin Over Time
Final (after-preferences) winning margin, percentage points, coloured by the winning party.
Trend
Brand has been contested at 13 federal elections on record since 1984. Winning party over that span: Labor.
Frequently Asked Questions
Who won Brand in the 2019 federal election?
Madeleine King (Labor) won Brand in 2019 after preferences, with 50,333 votes (56.7%) to Jack Pleiter's 38,508.
Which parties have won Brand since 1984?
Since 1984, Brand has been won by: Labor.
What was the closest result in Brand?
The closest result on record for Brand was 1996, when Kim Beazley (Labor) beat Penny Hearne by 387 votes (0.5 percentage points) after preferences.